Edward Gajewski
Principal
Areas of Expertise
- Market, Patient, and Channel Access Strategy
- Patient Access & Affordability Solutions & Exposure Modelling
- AI and Digital Solutions
- Patient Journey Mapping
- Cross-Functional and Organizational Alignment
Short Professional Summary
Ed is a seasoned pharmaceutical commercial leader with more than 20 years of cross-functional experience spanning market access, patient services, distribution strategy, marketing, and general management across U.S. and global markets. He has a proven track record of driving strategic innovation, commercial growth, and operational excellence by leading high-impact initiatives that enhance patient access, optimize customer experiences, and deliver measurable business results across diverse therapeutic areas.
Education and Credentials
- BS – University of Wisconsin, Madison
- MBA – Rutgers University
Notable Achievements or Projects
- Launched the PURE Report – the first industry syndicated research evaluating pharma patient support programs – it was launched in 2019
- Developed the SHAPE Framework – a systematic, holistic assessment of the patient experience – a foundational framework for launch readiness and/or program evaluation
- Created Affordability Solutions – one of the first to deeply understand payer efforts around copay maximizers/accumulators and alternate funding programs/ specialty carve outs and actions pharma needed to take to effectively address these challenges while continuing to ensure patient access
- AI and Digital Assessment and Roadmap – developed framework to assess current digital/AI solutions along the patient access and adherence journey and identify and prioritise additional solutions to improve engagement and operational efficiencies
What are you passionate about at work?
Helping pharma/biotech companies understand and reduce the access and affordability challenges for patients while taking into consideration all the varying interests of the multitude of impacted stakeholders
A Personal Snapshot
- I have travelled to 6 continents, over 50 countries and all 50 states
- I have been snowboarding for 30+ years